Apple boasts of there being around half a million apps available via their iTunes store. A staggering amount. Upon close inspection you’ll find that making up that huge number is a lot of rubbish. Fun, but ultimately useless rubbish. There are apps that can make your iPad or iPhone screen resemble a condensation covered window, others that can make it appear like a full and drinkable pint and an app from developers in South Korea which aims to ‘console people for their loneliness’ with a virtual girlfriend. Bizarre.
Despite all the fun, if largely useless apps the market, you can find some that could actually prove to make your business and personal life easier though, particularly if you’re a website owner or a business that engages regularly in ecommerce. Here’s a brief run through of some of them;
GOOGLE ANALYTICS FOR iPAD
It pays to keep on top of your websites performance, statistics regarding website traffic potentially contributing to market research and helping to shape future business decisions. With a range of filters and options this app lets users see how various aspects of their website are performing, providing a comprehensive analytic report that’s also in great detail. Useful. You can get it here.
Chances are that if you’re selling via your website you’ll be using PayPal, such is the service’s stranglehold on the card transaction market. If you’re often on the go and keen to keep an eye on your balance, or maybe even buy in goods, then PayPal offer an app which allows you to do so, whilst also offering a feature that allows you to take a picture of a credit or debit card and add it easily to your account. Convenient. You can download it here.
In the world of ecommerce you may find yourself regularly trading abroad. With all the economic turmoil, it’s therefore a wise idea to keep on top of the latest swings in the currency market, particularly if you’re trading within the Eurozone. The XE Currency app provides a simple an effective way to do this without fuss. You configure a list of currencies, and it shows current conversion rates at the tap of a button. Easy. Download it here.
If you’re engaging in ecommerce you’ll probablyhave some sort of Twitter presence. If you haven’t yet, then you better shape up. It’s a great way to interact with potential and existing customers, drum up new business and develop your brand. The Tweetdeck app takes Twitter and enhances it, providing users with greater control on the type of tweets they receive and importantly, for businesses, can help users to schedule their tweets more effectively, to suit their audience. Efficient. You can get it here.
To make things even simpler on the marketing front the Blogpress app provides users with the ability to blog easily on the go via their iPad or iPhone. Compatible with most of the major blogging platforms, including Blogger, BlogSpot, WordPress, and Tumblr it also offers solid integration with existing social media accounts like Facebook, Twitter and Flickr. Another notable addition is a feature allowing users to upload video onto YouTube right from their mobile device. Powerful. Get it here.
This brief list is just scratching the surface, there’s myriad of apps on the market that can help make ecommerce easier. In combination with an excellent hosting provider, like Ukhost4U, picking, choosing and using apps specific at your website can save you time, energy and potentially money.